Rising Indian Youtube Star
Being a Youtube star can get you some serious mullah! Take for example iJustine, Shaytards, CTFxC and Kassem G. These Youtube sensations are known for their million view per video vlogs, their crazy celeb style fan followings and the fact that they make close to $85,000 a year.
Each of these Youtube Stars has a different […]
Durex Did It.
Durex have effectively used mobile application, QR codes and social media integration to drive home their key message: Condoms prevent pregnancy. The campaign seems apt considering MTV runs a reality show called 16 and Pregnant. However, my only issues with this campaign is will men use it?
As much as the campaign seems relevant, I’m not sure how […]
World Water Day
Since it’s World Water Day - here is something you should know about bottled water. A must watch.
According to this video - used bottled water are shipped to India and dumped there o.0
Here is something my Grandmom taught me: Take water from the tap - boil it for two hours, filter it and that is […]
Movie Marketing Madness
Engagement and interaction are two words hardly associated with movies, a one way communication channel. You go to a theater, you watch a movie, it entertains you and you go home with an opinion about it. You, as a viewer, have never had any direct influence on the movie, until now. I saw the following […]
AT&T and Verizon - Shut up!
If you’ve seen an hour straight of television, you’ve seen the following AT&T and Verizon ads.
These companies seem to have gotten into a battle similar to what a third grade student would do. I’m better than you. No! I’m better than you. It’s cute up to a point and after that it’s just annoying.
So, AT&T […]
Augmented Reality finds itself in a mall.
You don’t have to sit in front of a computer with a printed paper and witness augmented reality. All you now need to do is take a product you want to buy, flash it in front of the augmented reality kiosk and magic. I , personally, think that this will be one of the most […]
