Portfolio

Speaker

2011 marked the year where I was first invited to speak at an event. While the initial thought filled me with horror, the experience was far more rewarding.

1) PRNews Twitter Conference, Las Vegas, November 10, 2011.

Here are the reactions:

2) PR News’ Digital PR Summit, San Francisco, February 16, 2011.

Research Paper

1) Political Communication in India and use of Digital Technology
Indian Political Communication and Digital Technology

Communication Plan

1) Online Reputation Management: Chetan Bhagat, a renowned Indian author, was part of huge controversy on Twitter. The events that unfolded on Twitter for Mr. Bhagat caused a dent in his reputation. As part of my Strategic Communication class, I developed a strategic online reputation plan for Mr Bhagat. You can download the same here.

2) Internal Communication: As part of the Building Publics: Employee and other Constituencies class — I prepared an internal communication plan for New York’s MTA.  This internal communication plan addresses  how MTA could have responded to its 2009 financial deficit problems. You can download the document here.

Writing Samples

3) Newsletter Sample: You can have a look at my newsletter sample here.

Disclaimer :This newsletter is just a sample and not based on any real organization. The named organization and its mentioned mission is hypothetical and were made up only for the purpose of my writing class.

4) Writing Sample: Below is a list of my articles that have been published online.

a) Social media in India: Is it worth it?  Link

b) Microblogging: A bridge.  Link

c) An article documenting my response on the Mumbai Terror attacks. Link

d) Analysis of Indian Brands on Twitter: Link

e) A review on Pownce (may it RIP). Link

Click here for some examples on blogged content.

In The Media

Many marketers believe that offline meetings of online connection is extremely valuable. An article in Hindustan Time, one of India’s leading newspapers, ran a story on the possible reasons and motives for people to meet with people who they only know online. As part of the few people quoted in this article, I mention how this is an extension of human behavior. Here is the link to the article and my quote.

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This article by Bhairavi Jhaveri explores the possible ban on anonymous blogging in UK after  the NightJack case and its possible implications on bloggers.  The article reflects my stand on the matter. I believe that the possibility of a ban is close to zero. The required infrastructure, monitoring and time required would outdo the purpose behind banning anonymous blogging. (Click on the logo to access the article and my quote)

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In conversation with Kiruba Shankar, CEO of Business Blogging Pvt Ltd, discussing the gap between blogging and podcasting and the reason why it is still not popular in India. You can listen to the podcast here.

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Gaurav Mishra, CEO of 2020 Social, complied a list of the top Twitter influences in India, which I was a part of.  (Click on the image to access the list).

Still in progress …. please be patient. Till then browse the few things I have above.

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